Your favorite liquid hair color, Miss Clairol, is now Clairol Professional liquicolor permanent. See how the two compare.
New liquicolor permanent offers:
* Same great shade results and 100% gray coverage as Miss Clairol
* Up to 84% more deep conditioning than the leading professional cream
* SOY4PLEX��_ technology
* 1 to 1 mixing ratio
* Box package for easy storage
* Delivers 4 signs of healthy-looking color
Two dedicated developers, pure white and clairoxide, serve as SOY4PLEX activators. The mixing ratio remains the same: 1 part color to 1 part developer. New liquicolor permanent is also inter-mixable with Miss Clairol.